INTRODUCTION
Steven is an Associate Creative Director and Art Director who has delivered innovative, creative ideas in New York City for over 15 years.
He has proven experience driving brand engagement in omnichannel marketing for both national and global clients, with a portfolio that showcases well thought-out visual design and branding across multiple industries.
Steven takes great pride in being a versatile and nimble thinker, as well as nurturing and managing teams of diverse personalities and skill levels. He’s currently seeking new opportunities where he can apply his full experience and skillset, either in full-time or freelance roles.
RESUME
Fall 2015 - Present
Geometry
Senior Art Director | Full-Time and Freelance
Design and develop strategically focused Acquisition and Customer Communication tactics for ongoing Liberty Mutual DM projects. Assisted in rebranding all new and existing tactics to new campaign guidelines. Designed post-event customized e-mail campaign for potential customers attending Ford sponsored events, realizing a 30% higher response rate from the previous year’s campaign. Responsible for new design and regulatory updates to both patient and HCP XOLAIR.com sites.
Clients: Liberty Mutual, Capital One Platinum Mastercard, Ford Motor Company and XOLAIR
Spring 2015
Interlude
Associate Creative Director | Freelance
Present concepts and designs internally and to client. Manage progress of projects to meet established timelines and creative brief. Lead projects from the design perspective as well as successfully collaborate with creative technologists, producers, and clients to deliver all assets to spec while troubleshooting issue.
Clients: AUDI, Disney, Coca-Cola, Huggies and MTV
Fall 2014
Momentum Worldwide
Associate Creative Director | Freelance
Collaborate with the Tokyo and London offices to develop campaign for Ricoh’s full suite of services. Develop print
and digital outdoor elements.
Client: Ricoh
Spring 2012 - Spring 2015
RAPP
Senior Art Director | Full-Time and Freelance
Serve as brand supervisor for Time Warner Cable, to ensure consistency across the entire team of art directors, designers and production departments. Concept, design and produce quarterly creative assignments, which include print, eDMs and banners. Collaborate with staff and freelance teams to develop concept, identity, illustrations and collateral for special trade show events.
Clients: Time Warner Cable, HP Solutions and Humana
Summer 2011 - Winter 2011
DigitasLBi
Senior Art Director | Freelance
Supervise junior creative and design teams for overhaul of TIAA-CREF marketing and branding across print and digital. Assist with new business pitches.
Clients: TIAA-CREF and PNC Bank
Spring 2003 - Spring 2011
Wunderman
Senior Art Director | Full-Time
Refresh of Dell brand for multiple global laptop introductions. Responsible for concept, story boarding, editing and post production of several award-winning campaigns to work across multiple cultures and languages. Assist Microsoft advertising in growing their online search business with several successful and targeted communication pieces by utilizing the back end capabilities of Wunderman. Creative lead on brand-centric 32-page print publication for Pfizer. Partnering with a team of writers to create multicondition versions of each issue.
Clients: Dell, Citibank, HP, Microsoft, Ricoh|IBM, Pfizer, The Wall Street Journal and Astra Zenica
